My report for you. Part 2
What kind of »clever marketing« you use?
1° We put forward what we really are and our strength lies in this.
5.30 started out without the help of media or political intervention but thanks to a group of runners
2° Each participant chooses, lives the 5.30 and enthuses with friends and relatives. Word of mouth is powerful and is the key to our success.
3° Social marketing : Fb, web site, blog