Move Congress Copenaghen 2015 - Part 2

My report for you. Part 2

What kind of »clever marketing« you use? 

1° We put forward what we really are and our strength lies in this.

5.30 started out without the help of media or political intervention but  thanks to a group of runners

2° Each participant chooses, lives the  5.30 and enthuses with friends and relatives. Word of mouth is powerful and is the key to our success.

3° Social marketing : Fb, web site, blog